USER ENGAGEMENT ANALYZER

This application rests on three pillars i.e Influencer selection, Content Creation, and Reporting. It also has a unique Ranking feature that helps to find the right Influencer on individual social media platforms.

Initially, this project was carried out to analyze the engagements and users’ activity on a particular brand’s Instagram account. The application allowed the companies/brands to create their own account (admin account) and add Instagram accounts related to their company. Using the mobile app, users can publish the approved and scheduled media on Instagram The application would pull all recent media and its engaged users for each registered Instagram account periodically, and subsequently, the data (number of likes, comments, and engagements) is presented in a report.

Client Description: Advertising and Social Media consultant

Client Location: USA

Industry: Advertising and Social Media