iPad App for Publishing Industry
Executive Summary
Developed Digital Newsstand App for Apple iPhone, iPad, and iPod Touch. The client is a leader in new media and emerging technology services, and 2010 finalist in the Chicago Innovation Awards, managed the development of this Mobile Content Management Platform, which gives real-time editorial control that publishers look for on a single publication basis.
High Level Features Included in the App and Self-Service Platform Include:
Reading Tools – Full Issue Menu, Sort by Section, View Text Only Articles, View Advertisers Only
– Easy Finger-Flip to Page Through Issue Forward and Backwards
– Zoom, In-Page Video Viewing, Search, Save to Favorites, Offline Reading Mode
– 3 Landscape and Portrait Mode Reading Options with Pinch and Zoom
– New Edition and Subscription Notifications Social Interaction
– Rate Articles, Share, Save, Comment Publisher Benefits – Real-time updates to pages, articles, advertising offers, videos
– Include more digital content: videos, photo galleries, bonus articles
– Plug into the Client’s Self-Serve Platform and share subscription revenue
– Publish magazines as native iPad apps that don’t get lost in a digital “newsstand”
“It was important for us to integrate the right mix of features for subscribers while giving publishers control of their new media publications,”. “The design allows white-label platform to be easy to use and gave editors real-time access to pages, advertising, videos and more while enabling them to drive more subscription revenue.”
About our Client
Media and Publishing Company
Industry
Media and Publishing
Technologies
IOS