iPad App for Publishing Industry

Executive Summary

Developed Digital Newsstand App for Apple iPhone, iPad, and iPod Touch. The client is a leader in new media and emerging technology services, and 2010 finalist in the Chicago Innovation Awards, managed the development of this Mobile Content Management Platform, which gives real-time editorial control that publishers look for on a single publication basis.

High Level Features Included in the App and Self-Service Platform Include:

Reading Tools –  Full Issue Menu, Sort by Section, View Text Only Articles, View Advertisers Only

–  Easy Finger-Flip to Page Through Issue Forward and Backwards

–  Zoom, In-Page Video Viewing, Search, Save to Favorites, Offline Reading Mode

–  3 Landscape and Portrait Mode Reading Options with Pinch and Zoom

–  New Edition and Subscription Notifications Social Interaction

–  Rate Articles, Share, Save, Comment Publisher Benefits –  Real-time updates to pages, articles, advertising offers, videos

–  Include more digital content: videos, photo galleries, bonus articles

–  Plug into the Client’s Self-Serve Platform and share subscription revenue

–  Publish magazines as native iPad apps that don’t get lost in a digital “newsstand”

“It was important for us to integrate the right mix of features for subscribers while giving publishers control of their new media publications,”. “The design allows white-label platform to be easy to use and gave editors real-time access to pages, advertising, videos and more while enabling them to drive more subscription revenue.”

About our Client

Media and Publishing Company

Industry

Media and Publishing

Technologies

IOS